{"id":91146,"date":"2024-09-05T15:36:31","date_gmt":"2024-09-05T13:36:31","guid":{"rendered":"https:\/\/dev.promoculture.lu\/web\/produit\/non%20class\u00e9\/souvrir-pour-innover-autrement\/"},"modified":"2026-03-24T17:07:14","modified_gmt":"2026-03-24T16:07:14","slug":"souvrir-pour-innover-autrement","status":"publish","type":"product","link":"https:\/\/dev.promoculture.lu\/web\/produit\/entrepreneuriat\/management\/souvrir-pour-innover-autrement\/","title":{"rendered":"S&rsquo;ouvrir pour innover autrement"},"content":{"rendered":"<div class=\"f-productLayerGrid__col\">\n<div class=\"f-productLayer\">\n<div class=\"f-productLayer__body\">\n<div class=\"f-productLayer__container\" data-automation-id=\"EditorOpinionOrSummary-block\">\n<div class=\"js-Expander expander expander--hasIcon\" data-automation-button=\"expand-EditorOpinionOrSummary-button\" data-automation-content=\"expand-EditorOpinionOrSummary\">\n<div class=\"expander__content\" data-automation-id=\"expand-EditorOpinionOrSummary\">\n<div class=\"f-productDesc\">\n<div class=\"f-productDesc__raw\">\n<p>Internet a d\u00e9ferl\u00e9 sur nos vies en 7 ans. Facebook n\u2019a eu besoin que de 3 ans et ChatGPT a pris d\u2019assaut nos conversations en 5 jours. L\u2019adoption des innovations ne cesse de s\u2019acc\u00e9l\u00e9rer et les entreprises, pour rester comp\u00e9titives, doivent \u00eatre \u00e0 l\u2019aff\u00fbt.<\/p>\n<p>Mais comment s\u2019y prendre\u00a0 ?\u00a0 Par o\u00f9 commencer\u00a0 ? Quels pi\u00e8ges \u00e9viter\u00a0 ? Comment rendre une innovation concr\u00e8te et d\u00e9finir une strat\u00e9gie d\u2019innovation\u00a0 ? C\u2019est l\u00e0 que l\u2019open innovation entre en jeu, en s\u2019inspirant de l\u2019ext\u00e9rieur, en collaborant et cr\u00e9ant \u00e0 plusieurs.<\/p>\n<p>Forts de dix ans d\u2019exp\u00e9rience, Fabrice Marsella et son \u00e9quipe du Village by CA Paris proposent une m\u00e9thode pour aider toute entreprise \u00e0 prendre le virage de l\u2019open innovation, m\u00e9thode qui prend forme au travers d\u2019une matrice de l\u2019innovation. Apr\u00e8s avoir d\u00e9fini ce qu\u2019est l\u2019open innovation et pr\u00e9cis\u00e9 les conditions pr\u00e9alables \u00e0 sa mise en place, ce livre vous accompagne pas \u00e0 pas pour vous lancer ou passer au niveau sup\u00e9rieur, tout en tra\u00e7ant votre propre feuille de route.<\/p>\n<p>Outils de l\u2019open innovation, cas d\u2019entreprises inspirants, matrice personnalis\u00e9e\u2026 Exit les manuels froids et jargonneux\u00a0 : ce guide se veut clair, vivant et pragmatique.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Internet a d\u00e9ferl\u00e9 sur nos vies en 7 ans. Facebook n\u2019a eu besoin que de 3 ans et ChatGPT a pris d\u2019assaut nos conversations en 5 jours. L\u2019adoption des innovations ne cesse de s\u2019acc\u00e9l\u00e9rer et les entreprises, pour rester comp\u00e9titives, doivent \u00eatre \u00e0 l\u2019aff\u00fbt. Mais comment s\u2019y prendre\u00a0 ?\u00a0 Par o\u00f9 commencer\u00a0 ? Quels pi\u00e8ges [&hellip;]<\/p>\n","protected":false},"featured_media":91147,"template":"","meta":[],"product_brand":[],"product_cat":[152],"product_tag":[],"class_list":{"0":"post-91146","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-management","7":"product_shipping_class-standard","8":"pa_auteurs-fabrice-marsella","9":"pa_editeur-dunod","10":"pa_edition-juin-2024","11":"pa_nombre-de-pages-20108","13":"first","14":"instock","15":"purchasable","16":"product-type-simple"},"exclude_global_add_ons":[],"addons":[],"_links":{"self":[{"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product\/91146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/media\/91147"}],"wp:attachment":[{"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/media?parent=91146"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product_brand?post=91146"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product_cat?post=91146"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product_tag?post=91146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}