{"id":93077,"date":"2026-03-24T15:47:16","date_gmt":"2026-03-24T14:47:16","guid":{"rendered":"https:\/\/dev.promoculture.lu\/web\/produit\/non%20class\u00e9\/chatgpt-pour-les-entreprises\/"},"modified":"2026-03-25T23:29:38","modified_gmt":"2026-03-25T22:29:38","slug":"chatgpt-pour-les-entreprises","status":"publish","type":"product","link":"https:\/\/dev.promoculture.lu\/web\/produit\/entrepreneuriat\/informatique-et-electronique\/chatgpt-pour-les-entreprises\/","title":{"rendered":"ChatGPT pour les entreprises"},"content":{"rendered":"<p class=\"elementtoproof\">Ce livre sur\u00a0<strong>ChatGPT<\/strong>, r\u00e9solument p\u00e9dagogique,\u00a0s\u2019adresse aux dirigeants de PME, aux consultants, aux \u00e9tudiants et \u00e0 tous les professionnels souhaitant tirer parti de l\u2019<strong>intelligence artificielle g\u00e9n\u00e9rative\u00a0<\/strong>dans leur\u00a0<strong>activit\u00e9 professionnelle<\/strong>.\u00a0Il\u00a0vous guide pas \u00e0 pas, de la d\u00e9couverte de\u00a0ChatGPT\u00a0\u00e0 sa mise en \u0153uvre op\u00e9rationnelle en entreprise.<\/p>\n<p class=\"elementtoproof\">Apr\u00e8s\u00a0une pr\u00e9sentation de l\u2019IA g\u00e9n\u00e9rative et de ses impacts pour les PME,\u00a0l\u2019auteur\u00a0explique\u00a0comment prendre en main\u00a0ChatGPT\u00a0et ma\u00eetriser son interface.\u00a0Vous apprendrez ensuite\u00a0<strong>l\u2019art du prompt<\/strong>, c\u2019est-\u00e0-dire comment formuler vos demandes pour obtenir des r\u00e9sultats pr\u00e9cis, pertinents et exploitables.<\/p>\n<p class=\"elementtoproof\">Les chapitres suivants montrent comment\u00a0<strong>int\u00e9grer\u00a0ChatGPT\u00a0dans les diff\u00e9rents services d\u2019une entreprise<\/strong>\u00a0(marketing, finance, RH, juridique, informatique) puis comment\u00a0<strong>cr\u00e9er vos propres GPT personnalis\u00e9s<\/strong>, capables de s\u2019adapter \u00e0 vos processus, documents et contraintes m\u00e9tier.\u00a0Une partie avanc\u00e9e aborde les\u00a0<strong>int\u00e9grations techniques (API, no-code,\u00a0low-code,\u00a0webhooks)<\/strong>\u00a0pour relier\u00a0ChatGPT\u00a0\u00e0 vos outils professionnels.<\/p>\n<p class=\"elementtoproof\">Enfin, le livre traite des\u00a0<strong>limites, enjeux \u00e9thiques et r\u00e9glementaires<\/strong>\u00a0(RGPD, AI\u00a0Act) et vous accompagne dans la mise en place d\u2019une\u00a0<strong>gouvernance IA<\/strong>\u00a0solide et responsable.<\/p>\n<p>Chaque chapitre combine th\u00e9orie, exemples,\u00a0<strong>cas pratiques\u00a0et\u00a0conseils<\/strong>. L\u2019approche progressive et accessible rend la lecture fluide, m\u00eame pour les non-techniciens.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ce livre sur\u00a0ChatGPT, r\u00e9solument p\u00e9dagogique,\u00a0s\u2019adresse aux dirigeants de PME, aux consultants, aux \u00e9tudiants et \u00e0 tous les professionnels souhaitant tirer parti de l\u2019intelligence artificielle g\u00e9n\u00e9rative\u00a0dans leur\u00a0activit\u00e9 professionnelle.\u00a0Il\u00a0vous guide pas \u00e0 pas, de la d\u00e9couverte de\u00a0ChatGPT\u00a0\u00e0 sa mise en \u0153uvre op\u00e9rationnelle en entreprise. Apr\u00e8s\u00a0une pr\u00e9sentation de l\u2019IA g\u00e9n\u00e9rative et de ses impacts pour les PME,\u00a0l\u2019auteur\u00a0explique\u00a0comment prendre [&hellip;]<\/p>\n","protected":false},"featured_media":93657,"template":"","meta":[],"product_brand":[],"product_cat":[19103,142],"product_tag":[],"class_list":{"0":"post-93077","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-entrepreneuriat","7":"product_cat-informatique-et-electronique","8":"product_shipping_class-standard","9":"pa_auteurs-fabrice-blin","10":"pa_collection-expert-it","11":"pa_editeur-eni","12":"pa_edition-mars-2026","13":"pa_nombre-de-pages-23893","15":"first","16":"instock","17":"purchasable","18":"product-type-simple"},"exclude_global_add_ons":[],"addons":[],"_links":{"self":[{"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product\/93077","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/media\/93657"}],"wp:attachment":[{"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/media?parent=93077"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product_brand?post=93077"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product_cat?post=93077"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/dev.promoculture.lu\/web\/wp-json\/wp\/v2\/product_tag?post=93077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}